http://universal.myupsite.com Pittsburgh Social Media Content Mon, 08 Mar 2010 21:42:49 +0000 http://backend.userland.com/rss092 en "The Art of War" was written eons ago, but Twitter would fit right into the text if it were written today.  I witnessed this first hand during last year's G20 summit in Pittsburgh and see its use expanding around the world from Iran to the Vancouver Olympics to wherever the ... http://universal.myupsite.com/2010/03/08/tweets-are-modern-warfare/ In the words of David Bowie, ChhChh Changes, turn and face the strange. UniversalWit is getting down to making a change.  We have changed from a social media marketing consultant to a digital media producer.  What's the difference, you ask? Truthly, not much.  We still use social media actively, we just ... http://universal.myupsite.com/2010/03/04/whats-in-a-name-social-to-digital-media/ Thanks for playing this year's game.  We will be back in November 2010 with all new Santa's Magic Clock adventure, the fourth in the series. http://universal.myupsite.com/2010/02/04/santas-magic-clock-2009/ I truly believe the debate will rage on about if social media can be measured.  I also believe that new, simpler measurement tools are developed each day.  Hopefully, the scales will balance in the not so distant future.  As the below chart demonstrates from Marketing Sherpa, we are not quite ... http://universal.myupsite.com/2009/05/08/measuring-social-media/ I know it is Sunday, but I just did not get this post up on Friday.  In this edition of Fun Friday, I'd like to spread the word about Voices of Youth - Art in Public.  This is an online grant competition challenging artists, organizations, and youth to define the ... http://universal.myupsite.com/2009/05/03/fun-friday-granted/ It may sound shocking, but I find myself recommending Facebook for more B to B clients.  The simple fact of the matter is Facebook has grown up.  It is not just for kids anymore, and serious discussions are taking place around B to B topics. I will not pretend that if ... http://universal.myupsite.com/2009/04/30/facebook-for-b-to-b/ I confess that I still have a fondness for newspapers.  I do hold a Journalism degree with a print specialty.  As such, their demise has troubled me.  Yet, here we are again, watching them take a technology and cheapen it one step further. We need some history.  Newspapers began spiraling out ... http://universal.myupsite.com/2009/04/30/newspapers-jump-the-shark-again/ Despite the snow today in Pittsburgh, my thoughts turn to ice cream.  I love ice cream.  I'm very boring.  I like chocolate and vanilla.  I particularly like the ice cream as the herald of spring.  I know it is spring here in Pittsburgh because I watch my local ice cream ... http://universal.myupsite.com/2009/04/08/in-tune-with-your-community/ Have you altered your PR strategy?  Or, are you still relying on newspapers, tv, radio, trade pubs to publish your news.  If you answered yes to the latter, then you are missing potential outlets for your content.  As you are aware blogs have exploded in quantity and have become a ... http://universal.myupsite.com/2009/04/06/missing-the-blogs/ UniversalWit is pleased to announce the release of My StartUp Site as a public beta.  The My StartUp Site is a new community built for entrepreneurs by entrepreneurs.  The site offers start up business a free profile and blog as part of the beta.  Community members have full control to ... http://universal.myupsite.com/2009/04/03/lets-get-it-started/